Juan Valera is a product designer

Juan Valera is a product designer

Hey there! I design experiences at Sprout Social, and mentor designers early in their journey at DesignLab.

Here’s the nitty gritty on me

I use human-centered design principles to tackle people's challenges. My combo background in design, programming, and user research means that I work well with multidisciplinary teams. My design process tends toward the compassionate and minimalistic.


I started out as a developer working on mobile apps and game UIs. Over the years, I met some incredibly talented & supportive designers who inspired me to start my own design career. I ran a tiny design agency—Coastal—to provide UX, UI, and print design services to clients in the Seattle area. I also pursued a Master's in Health Informatics at the University of Washington, and thereafter focused Coastal on serving healthcare organizations and startups. After working with Microsoft, Amazon, and REI, I now work to help people see social differently at Sprout Social.

Highlighted work

REI—Cedar Design System (get in touch to learn more)


More work

Redesigning Twistle– a health communications platform


Designing an audio/video platform @ WEconnect Health (get in touch to learn more)


WithMe—a clinical trial navigator


👋🏽  Thanks for visiting!